course syllabus
Fall 2012 Syllabus - PDF
*Syllabus is subject to change
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REQUIRED READING
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“The Art of Immersion - how the digital generation is remaking Hollywood,
Madison Avenue, and the way we tell stories”
Author FRANK ROSE
Publisher NORTON
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“Little Bets: How Breakthrough Ideas Emerge from Small Discoveries”
Author PETER SIMS
Publisher SIMON & SCHUSTER
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“Open Design Now - Why Design Cannot Remain Exclusive”
Author BAS VAN ABEL, LUCAS EVERS, ROEL KLAASSEN, PETER TROXLER
Publisher BIS & WAAG SOCIETY
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“A Creator’s Guide to Transmedia Storytelling: How to Captivate and Engage
Audiences across Multiple Platforms”
Author ANDREA PHILLIPS
Publisher McGraw-Hill
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“Casual Game Design: Designing Play for the Gamer in ALL of Us”
Author GREGORY TREFRY
Publisher IGDA
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“Learn Do Share - a look at collaboration, storytelling and social innovation”
Authors ELE JANSEN & JASMINE IDUN LYMAN
Publisher REBOOT STORIES
Free download - http://learndoshare.net/#/book/
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“If It Doesn’t Spread, It’s Dead”
HENRY JENKINS, XIAOCHANG LI, ANA DOMB
Online resource can be found here in 8 parts
http://www.henryjenkins.org/2009/02/if_it_doesnt_spread_its_dead_p.html